{"id":367,"date":"2023-01-11T13:53:08","date_gmt":"2023-01-11T13:53:08","guid":{"rendered":"https:\/\/borsalinomuseum.com\/the-museum\/"},"modified":"2023-03-30T15:57:35","modified_gmt":"2023-03-30T15:57:35","slug":"the-museum","status":"publish","type":"page","link":"https:\/\/borsalinomuseum.com\/en\/the-museum\/","title":{"rendered":"The Story"},"content":{"rendered":"\t\t
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A JOURNEY THROUGH THE STORY OF THE ITALIAN HAT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Borsalino’s long history coincides with that of a company of dream makers. It all begins with Giuseppe Borsalino who, on April 4, 1857, started a small hat factory in Alessandria that was destined to win over the world. Since its beginnings, Borsalino Giuseppe and Fratello <\/i>has been distinguished by its choice to produce hats of the highest quality and its ability to look beyond the borders of its territory: an Italy that does not yet formally exist.<\/p>\n

Giuseppe Borsalino’s ideals inspired his son Teresio, who transformed the hat factory into a modern manufacturing group open to the most innovative languages of communication: advertising and, above all, cinema.
Men’s felt hats are the starting point of the company’s research. The fabric, straw models and women’s collections are the result of a natural evolution and have been added to over time, until they complete the idea of the Borsalino style: a precise way of being elegant and standing out.<\/p>\n

Discover along the Museum’s tour the exciting stories of the world’s most famous hats. <\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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A JOURNEY THROUGH THE STORY OF THE ITALIAN HAT Borsalino’s long history coincides with that of a company of dream makers. It all begins with Giuseppe Borsalino who, on April 4, 1857, started a small hat factory in Alessandria that was destined to win over the world. Since its beginnings, Borsalino Giuseppe and Fratello has … Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-367","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/borsalinomuseum.com\/en\/wp-json\/wp\/v2\/pages\/367","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/borsalinomuseum.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/borsalinomuseum.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/borsalinomuseum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/borsalinomuseum.com\/en\/wp-json\/wp\/v2\/comments?post=367"}],"version-history":[{"count":20,"href":"https:\/\/borsalinomuseum.com\/en\/wp-json\/wp\/v2\/pages\/367\/revisions"}],"predecessor-version":[{"id":1569,"href":"https:\/\/borsalinomuseum.com\/en\/wp-json\/wp\/v2\/pages\/367\/revisions\/1569"}],"wp:attachment":[{"href":"https:\/\/borsalinomuseum.com\/en\/wp-json\/wp\/v2\/media?parent=367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}